Thursday 13 March 2014

Website Maintenance to Run Online Business Smoothly

Many online business owners think that the job is completed, the moment their website goes live.  How many of them check under the hood on regular basis to make sure their websites are running smoothly? Nae... What then? Simple: invest in a website maintenance service.

Website Maintenance Musts


Website Maintenance

Website Maintenance

Check 1: How Your Visitors Travel Through Your Website

A web development that supports web maintenance services would be able to answer for the following:

When do your visitors leave your website, in precise at what page? This gives a clear picture if they avoid your shopping cart.

What’s the quality of time spent on each pages? Say for instance, you didn’t attract them enough in case they visit your home page but then leave almost immediately.

Do most of your visitors come from one particular search engine? If so, what’s the reason and work towards snagging traffic from other search engines?

Check 2: What’s the Percentage of Visitors Who Actually Become Paying Customers
Besides traffic, sales are what make you money. In other words, despite the efforts of web developers, lots of traffic with few conversions indicates that your message is not properly communicated to the visitors. During Website maintenance,

• You can have a track of where you lose those people and you'll see where to start tweaking and testing.

• Plus, if the conversion is more compared to traffic you're doing the right things on your site and you need to concentrate on getting more traffic.

Check 3: What’s the Sales Numbers after Each E-Mail You Send


Email responses have so much to do with your traffic and sales numbers. Moreover, listed below are some other things related to your website maintenance:

• Check for broken links and other technical faults on your site

• Check your competitors' sites to see if they're running any special promotions or have any new products, occasionally.

• Search on your own company name and URL to see if anyone's saying anything bad about you

Honestly, any malfunction on your website can be just as damaging to your business and its completely understood, you can’t all your time on this. So, look for a website development company that offers a budget friendly Website Maintenance Packages to keep your business running as smoothly as a well-oiled engine.

No comments:

Post a Comment