Ecommerce website can be used in so many ways to reach target audience. Of which, offering sale is one of the greatest ways to get attention for your first online sale.
Here are some steps to make your e-commerce business become better and more successful.
DESIGN & USER EXPERIENCE
• Steer proper use of call to actions- keeps it simple, clear and precise.
• Create a user friendly, compelling and a professional design.
• Use “security badges” (McAfee, VeriSign, Better Business Bureau or Direct Marketing Association) to gain the trust of your visitors.
• Offer all the cool features such as “Add to wish list”, “Send Email alert when product becomes available”, “subscribe to Newsletter” etc. They are good for the users and they can help you increase conversion rates.
• Reduce the loading time of your online store by minimizing the size of css/js/image files and by using caching mechanisms.
ON PAGE OPTIMIZATION
• Optimize your pages for the targeted keywords and check their ranks with Keyword Analyzer tools.
• It is vital to update website content occasionally.
• Optimize the images (filenames, alts, surrounded text) so as to increase the traffic through Image Search.
• Create a product RSS feed.
SOCIAL MEDIA & PROMOTION
LinkedIn is the best and professional site you must to consider when for promotion and have conversation with your target audience. Not only that it enables expanding your network and creating a wide array of opportunities, but bear in mind, the more connection you get, the larger audience you can broadcast to.
• Add the social media icons on a strategic place of your page.
• Make account on Pinterest so your visitors can do the “pinning” for your products.
• Use product reviews and ratings system.
• Create a blog within your website and write reviews for the best selling products.
• Use Email Marketing campaigns and run PPC ad.
Having known these, are you ready for start the whole promotion of your first online sale?
Here are some steps to make your e-commerce business become better and more successful.
DESIGN & USER EXPERIENCE• Steer proper use of call to actions- keeps it simple, clear and precise.
• Create a user friendly, compelling and a professional design.
• Use “security badges” (McAfee, VeriSign, Better Business Bureau or Direct Marketing Association) to gain the trust of your visitors.
• Offer all the cool features such as “Add to wish list”, “Send Email alert when product becomes available”, “subscribe to Newsletter” etc. They are good for the users and they can help you increase conversion rates.
• Reduce the loading time of your online store by minimizing the size of css/js/image files and by using caching mechanisms.
ON PAGE OPTIMIZATION
• Optimize your pages for the targeted keywords and check their ranks with Keyword Analyzer tools.
• It is vital to update website content occasionally.
• Optimize the images (filenames, alts, surrounded text) so as to increase the traffic through Image Search.
• Create a product RSS feed.
SOCIAL MEDIA & PROMOTIONLinkedIn is the best and professional site you must to consider when for promotion and have conversation with your target audience. Not only that it enables expanding your network and creating a wide array of opportunities, but bear in mind, the more connection you get, the larger audience you can broadcast to.
• Add the social media icons on a strategic place of your page.
• Make account on Pinterest so your visitors can do the “pinning” for your products.
• Use product reviews and ratings system.
• Create a blog within your website and write reviews for the best selling products.
• Use Email Marketing campaigns and run PPC ad.
Having known these, are you ready for start the whole promotion of your first online sale?
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